Catherrine Garcia

Online advertising has undergone a massive advancement in a short span of time. This can be attributed to the social media which has enabled online advertising to push new boundaries in terms of user engagement. With new ideas for promotion and techniques for advertising, it is difficult to make a mark in this business.

But for the most part, advertising still follows traditional methods of using social media rather than on web pages. This is why Facebook has been successful in running a great advertising campaign, and they have gone a step further with Dynamic Product Advertising. This represents a new era in online advertising.