The Author

Martin Aranovitch

Articles written by Martin Aranovitch

Coursera Courses

6 High-Impact Coursera Courses for WordPress Pros (That Actually Teach You Something Useful)

Tired of fluff-filled courses that don’t deliver? We’ve handpicked six of the most popular and practical Coursera courses for WordPress professionals, from AI and analytics to project management and site security. These are the skills your team actually needs, taught by instructors who know the real-world challenges. Plus … get 40% off every course through WP Mayor!

How to Make Your WordPress Business Visible in the Age of AI and Zero-Click SEO

How to Make Your WordPress Business Visible in the Age of AI and Zero-Click SEO

Traditional SEO is fading. AI-generated answers and “zero-click” search results are rewriting how users find information, and your product could be getting lost in the shuffle. In this article, we unpack how AI is changing search, why old SEO strategies no longer work, and how your WordPress business can stay visible by leaning into information gain, expert-driven content, and fresh tactics that Google (and AI) actually trust.

How I Built a Complex AI Workflow Automation Plugin for WordPress With Zero Coding Experience

How I Built a Complex AI Workflow Automation Plugin for WordPress With Zero Coding Experience

Ever wished your WordPress site could think for itself? Meet WP AI Workflow Automation—the WordPress AI plugin that transforms your site into a powerhouse of automation. Whether it’s content creation, data analysis, or customer service, this plugin does the heavy lifting for you! In this article, the developer takes you behind the scenes, sharing the journey of building this game-changing tool and how you can use it to supercharge your site with AI.