Best Popup Plugins for WordPress

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In internet marketing it’s all about the traffic and the people you can reach. One of the best ways to reach people is by having an email newsletter. But how to make people willing to subscribe to your newsletter? One of the ways is to offer a high quality product in exchange for their email addresses. Statistically the most effective way to make this offering is through a pop up.
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In internet marketing, it’s all about the traffic and the people you can reach. One of the best ways to reach people is by having an email newsletter. But how to make people willing to subscribe to your newsletter? One of the ways is to offer a high-quality product in exchange for their email addresses. Statistically, the most effective way to make this offering is through a pop-up.

Popup plugins are a great way of getting more email subscribers to your blog. If you have a bigger subscriber count, usually it also means better chance to actually sell something to them. It’s the same with a website –  if you have a great website but no one knows about it, you don’t earn anything and don’t have any exposure. Do something about it and convert your loyal readers to even more loyal followers in your mailing list.

Today we review some of the best plugins for this purpose.

Free Plugins


This is a free plugin, available on the WordPress plugin repository, and is authored by WPMU DEV.

One of the most effective ways to advertise your mailing list, special offer or simply to show ads is via javascript ‘pop over’ on your site. And that’s exactly what his easy-to-use and guaranteed-to-work plugin does. Check out the impact it has had on WPMU DEV! The popover ad, for WPMU DEV running on – which uses this plugin, delivers visitors to WPMU DEV Premium that look at double the number of pages and stay doubly as long as visitors that come via Adwords!

Get Hustle – Free

Premium Plugins

WP Subscribers

This is a very flexible plugin in that it not only enables you to make a popup in lightbox-style but also various other methods of collecting subscribers to your list.

  • Lightbox opt-in forms
  • Exit popups
  • Opt-in forms anywhere on your page
  • Integration with Email Service Providers (e.g. GetResponse, Mailchimp, Feedburner etc.)
  • Facebook connectivity
  • Analytics
  • Subscribe on user commenting


Killer features: Incredible flexibility, Facebook integration

Get WP Subscribers    Price: $47 / $97

Popup Domination

Popup Domination is a powerful WordPress plugin for attracting email subscribers. It creates a lightbox based pop-up window which helps to increase opt-in email list conversion on your blog.

This plugin is really easy to use, there are a number of themes available for you to choose from, and you just modify them with your details. In only a few minutes you will be able to display the popup on your blog and rock your email list.

There are also more themes that you can purchase for Popup Domination, but the ones supplied can suffice, especially if you know how to do some basic HTML and CSS editing to make it look like you want it to.

Popup Domination version 3.0 comes fully loaded with features:

  • 11 Beautiful Themes Included
  • Subscriber Increase Guarantee
  • Analytics
  • A/B Testing
  • Different PopUps on Different Pages

The developers clearly believe in the power of Popup Domination, as they actually guarantee that it will increase your subscriber opt-in rates, and offer a full refund if it doesn’t achieve this goal.

Killer feature: Quality of included themes, A/B Testing

Get Popup Domination    Price: $77


MailOptin is a great WordPress popup plugin for capturing leads and displaying targeted messages. MailOptin is fully featured and comes with an easy to use form builder powered by the WordPress customizer you know and
love. MailOptin has all the behaviors and conditions you’ll need to target visitors with email opt-ins or ads. Use time, on-click, scroll, location, position, page, post, login, category, tag, referral link, and device type to reach more users. MailOptin integrates with all the popular email services. Just connect your account and start collecting new subscribers.

Get MailOptin    Price: $99

Ninja Popups

ninja popups

Ninja Popups combines professionally designed popups to convert visitors on your site/blog into taking an action whether it’s subscribing into your newsletter, offering a discount/coupon for leaving customers, or locking content until they share you will increase your subscriber count and a social signal of your site/blog.

Get Ninja Popups    Price $18

Ad Plus List Building Popup

aplbp-inline-preview-image (1)

Ad Plus List Building Popup is so clean, super flexible and has a fully responsive popup designs! Proven to convert your daily blog visitors into highly responsive targeted email list subscribers OR buying customers within just 2-3 minutes.

Download Ad Plus List Building Popup    Price $15


All plugins offer options that could be very useful to your site. It is a good idea to create your own custom theme to go with your branding, so you need to browse through each option to see which one meets your needs.

When deciding on which plugin to use, it’s also wise to look through their recent reviews and support forums to see that the plugins are actively supported.

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Jean Galea

Jean Galea is an investor, entrepreneur, and blogger. He is the founder of WP Mayor, the plugins WP RSS Aggregator and Spotlight, as well as the podcast. His personal blog can be found at

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15 Responses

  1. Hi guys! I’ve recently discovered a great tool for popups! It’s easy to use and the best thing is that you can use it on any website you wish!
    Here it is:

  2. I’m using popup builder by sygnoos, which is not in this list, that works perfectly! try it out guys:

  3. Hello, im looking wordpress pop plugin for my site radio i.e. to display music player in popup with fix height and width. No scroll etc… but im unable to find out please. I want to show this player in popup when someone click on pay. If you have some suggestions please tell I need your help. My site is wordpress based and im using paid theme not pirated. I will be very thankful to you if you share some tips to solve my issue. Regards

  4. Can anyone give me that Key of Pippity plugin once i install in wordpress it is asking a key for activation …….please help me its upgent. or else Send me my mail

  5. I see WP Mayor has now switched to Optin Monster. How do you guys like it? I really love how clean it works but haven’t had the time to look at the backend of it.

  6. Hi
    i need plugin which show popup up at the end of page saying (thanks you for reading the artical ) is there any pliugin which remove on scroll up with out disturbing the whole page .hlep me getting this.
    thanks in advance.

  7. Give Displet Pop a test run (it’s free.) We actually built it b/c Popup Domination was lacking some features we needed. You have to add a contact form to it, but it’s pretty easy – you just drop it in the widget area. The css is built for Gravity Forms, but you can use whatever you’d like and then tweak the styles to fit.

  8. Wish you covered more free plugins. The only one you listed, ‘WordPress Popup’ breaks on my Chrome and IE browsers.

  9. Great review, Jean! Very helpful as I’ve been considering a popup option. I’ll be checking out Pippity.

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