If you want to optimize your eCommerce store, you need to be able to understand how shoppers interact with your store, where they fall off in funnels, and just generally what contributes to sales…and what gets in the way.
To do that, you need data. And getting that data, of course, requires analytics.
Humcommerce is an all-in-one analytics tool that aims to help you “boost conversions on your eCommerce store” and “understand exactly how visitors interact with your website so you can convert more visitors into buyers.”
If you want to make your site as good as it can be, you need to understand how your visitors experience your site. Google Analytics can get you part of the way there, but it doesn’t give you a full picture of what visitors are actually doing on your individual pages.
(Really) Marvellous Metrics is a WordPress plugin that can help you collect all that information, and more. It’s heatmaps, form tracking, scroll tracking, and more wrapped up into one WordPress-specific plugin.
Google Analytics was launched by Google in 2005 to provide a service with which you can know your audience, trace your customer path and see what they’re all up to.
Ever since its introduction it has grown and developed, providing new and better ways of tracking and of showing you all the statistics you might want.
With both WordPress and Google Analytics growing at such a rapid rate it was only a matter of time before someone found a way of combining the two. Hence, Google Analytics plugins.
Tracking your website’s traffic and analyzing reports gives you valuable insights how your website is doing, what your visitors are most clicking on, what they are searching for, and a lot of other data that you can use to get the most out of it.
Google Analytics is second to none when it comes to statistics,data collection,analysis and reporting. It’s the first choice of millions of users, website owners and digital marketing professionals, which allows them to measure and fully monitor the performance of their websites.
Whether you want to create web content about your love for cats, a small business or even your Fortune 500 company, WordPress is the platform that most people turn to when it comes to web development. Its powerful, yet easy-to-use approach means it is perfect for a range of users, from experienced web developers, through to marketers and general business folk with little or no technical experience.