WordPress Losing Ground: Can Coopetition Ensure Survival?
Despite facing increased competition from user-friendly website builders and specialized CMSs, WordPress continues to be a strong contender in the content management system market. This article explores how WordPress can combat the decline by embracing a strategy of coopetition, where it collaborates with these competitors to offer enhanced features and user experiences. By leveraging the strengths of its rivals, WordPress can adapt to evolving consumer preferences and maintain its position as a leading choice for website creators and bloggers.