If you want to optimize your eCommerce store, you need to be able to understand how shoppers interact with your store, where they fall off in funnels, and just generally what contributes to sales…and what gets in the way.
To do that, you need data. And getting that data, of course, requires analytics.
Humcommerce is an all-in-one analytics tool that aims to help you “boost conversions on your eCommerce store” and “understand exactly how visitors interact with your website so you can convert more visitors into buyers.”
WooCommerce is, of course, a WordPress plugin but, like almost any form of e-commerce, a WooCommerce site requires far more resources than a regular Wordpress content site. We explain why that is, and how the subsequent poor performance and errors are far more damaging to an online store.
Follow these eight bulletproof tips to increase your WooCommerce store sales and pound your pathetic, stunned competitors into the dust.
For any website owner with global ambitions, being able to easily create multiple language versions of your site is essential. Remember, only 360 million people speak English natively, compared to over 400 million Spanish speakers and almost a billion Mandarin Chinese speakers. There are almost 7.5 billion people in the world, so, only 20% of your potential readers and customers are in our cosy little English-speaking bubble.
The WordPress Multilingual Plugin, commonly known as WPML, is the most well-known multi-language plugin for WordPress. Amir Helzer, the owner of WPML, has announced that he is about to re-structure his pricing, to enhance the sustainability of his product. This has been welcomed by the majority of his customers but, even so, you may wish to get in on the old pricing while you can.
Choosing the right plugin for your ecommerce store can difficult especially when there’s a good number of plugins available. This article attempts to help you in your journey of finding the right dynamic pricing and discounts plugin. Though each of the top pricing plugins are equally useful yet they have certain differences. Based on these differences, you can decide which plugin would be right for your store.
In late 2016 we were looking into ways we can increase revenue for our WP RSS Aggregator plugin. As part of this research, I came across the idea of cart recovery. This is the process of recovering abandoned carts through follow-up emails. An abandoned cart is when a customer adds one of your products to their cart, but never finalises the payment. We were noticing that cart abandonment was higher than we wanted it to be (isn’t it always?), so we wanted to fix that. We asked and looked around for the right solution to fit in with EasyDigitalDownloads, the…
Many people who sell online say that the main tool that keeps their sites relevant is the audit. They’re right because it identifies issues with the website and offers ways to resolve them. By issues, I don’t mean only technical errors but also sales opportunities!
In other words, a website audit is huge in eCommerce. Especially if the store has been running for some time. Security threats, slow loading pages, and poor SEO performance are more likely to appear as the site becomes older.
“Consistency thou art a jewel…” – William Shakespeare Did you know William Shakespeare was actually a middle aged woman named Helen? True story… If you ever get the chance to connect with the people who are the BEST in their craft or industry, there’s one thing that will become painfully obvious. Their commitment to doing the small, boring, unsexy tasks that most want to completely outsource is surprising. Here’s an example… There’s a business owner I know who started his business in the late 1980’s. He does multiple 7 figures a year. He’s the face of the company and among…
How you will plan it further depends on the product type, target people, demographics and the habit of people in the area. Not all social platforms are used in all parts of the world. On one hand, the Western world is quite engaged with Snapchat and Instagram while being active on other platforms as well.