The thing that attracted many of us to WordPress is that it allows you to do a lot with an extremely small budget. Where, previously, a team of developers might spend weeks or months working to enable some specific functionality, and a team of designers might spend a similar amount of time to achieve a certain look, suddenly an ordinary person, with no coding ability, could find plugins and themes that would allow them to achieve the same thing within a few hours.
Love them or hate them, popups, especially those that push people to subscribe to your email list, are a digital marketing tactic that is here to stay.
But if you want to dip your toes into the world of popups, you’re going to need a WordPress popup plugin to help you do it.
To help you find the plugin that’s right for your needs, I collected some of the best free and premium popup plugins for WordPress.
Since the birth of the internet, popup ads have come in storm. At Christmas time it is the full force of a tornado. They have become everyday interruptions to our browsing and it often feels like the internet would be a much nicer place if they didn’t exist. But should companies continue to make use of them? Here’s a quick look at the pros and cons of using popup ads to generate leads and build mailing lists.