It has been said that RSS is a kind of glue that binds web content, social networks and media together. And it’s easy to see why. Also referred to as Rich Site Summary, or Really Simple Syndication, RSS is a protocol that allows people to share and read content without having to regularly visit a website to see what’s new. RSS feeds are automatically generated by blogs, news sources and online publications and are available in a standardised format that makes it simple for readers to access and keep up with their favourite news and updates quickly and easily. In short, subscribing to RSS feeds from established sites is an easy way of gathering valuable content, which can be read at leisure or published and shared on your website.