All websites serve a purpose. For instance, some sell a product, others offer a service, and others share news and stories. Clearly, some websites are better than others in serving their purpose. Split Testing (or A/B Testing) is a simple way to test changes on the current design or content of a website and determine which changes produce better results.
David is PhD in Computing and Software Engineer. Co-founder of Nelio Software , a company specialized in plugin development and services for WordPress. He is one of the major developers behind Nelio A/B Testing . Free software lover and interested in contributing the community by translating apps to Catalan and Spanish.