Opinion

Meet Charles, My New Writing Assistant

Meet Charles, My New Writing Assistant

We don’t use AI to replace our voice. We use it to protect it. At WP Mayor, I built a custom GPT assistant named Charles to help me write with clarity, precision, and speed, without losing the tone or intention that matters. This post explains why I built him, how

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Brilliant at one thing

Brilliant at One Thing. Dangerous at Ten.

Most teams waste time trying to round people out. We’re done with that. Instead of patching weaknesses, we’re surrounding strengths. Using the right support, the right tools, and a focused use of AI to build a sharper, more human team. Brilliant at one thing, dangerous at ten.

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Less busywork more thinking

Less Busywork, More Thinking: How We Work With AI

At WP Mayor, we’ve started treating AI like an assistant, not a replacement. It handles the repetitive work like initial drafts, summaries, and formatting, so that we can focus on strategy, creativity, and meaningful output. This is how we’re using AI to work smarter without losing our voice.

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WooCommerce in 2024

WooCommerce 2025: Innovation or Alienation?

WooCommerce is charting a bold course for 2024 with its recent rebranding to Woo.com and the emphasis on Woo Express. These changes signal a new era for the platform, but they also raise questions about the future of the broader WooCommerce community. We’re here to help uncover the implications and

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