If you are in the car industry, you know how difficult it can be to find the perfect WordPress theme that caters to your business needs.
Sure there are plenty of available ‘choices’ out there labeling themselves as an automotive theme. But have those theme developers really examined what it takes to run a dealership website? How about a website with classifieds for selling automobiles such as cars, trucks, and motorcycles?
The problem with many automotive themes on the market today is that they simply don’t include the functionality required to run a full service dealer website complete with automotive services. This means website owners must rely on custom changes to their theme. Or, they must search for additional WordPress plugins to meet their needs. And with so many available plugins, this task can prove time-consuming and frustrating.
Today I am going to share with you a multi-purpose automotive theme brought to you by the talented and dedicated team at Stylemix Themes. After diving deep into the automotive world to see exactly what people in the car industry really need in an automotive theme, Stylemix Themes proudly presents: Motors for WordPress.
What is Motors?
Motors is a premium, feature-packed WordPress theme designed with any car dealership, auto dealer, or automotive classified listing website in mind. Setting itself apart from other automotive based WordPress themes, Motors goes above and beyond typical theme development.
Stylemix Themes conducted extensive research into what car industry professionals need for their websites to be successful. From there, they not only created a standout theme, but provided extended plugin functionality to get your automotive website working for you.
With Motors you can expect some of these great features:
- 5 pre-defined color skins.
- Full or boxed layout options.
- SEO friendly so you are easily indexed and found by both Google and site visitors.
- Built with Saas.
- One-click demo content: Car Dealership, Directory & Listings, Car Repair Service.
- WPML and translation ready.
- Responsive and retina ready for perfect viewing on all devices.
- And so much more!
Motors’ Main Features
Motors provideswebsite owners some unique features making it one of the most versatile automotive themes found today.
Using the Live Theme Customizer you can make real-time changes to your website and preview them before clicking Publish. Brand your business by adding a custom logo, favicon, and your contact information right into the header of your website.
Next, use the included Revolution Slider plugin to display large carousel images to catch your viewers’ attention. This slider comes with animated effect capability and will encourage visitors to explore your website.
Choose from over 700 Google fonts, unlimited color choices, and even include a unique top bar menu with additional information.
Lastly, connect with your site visitors on over 20 social media platforms to extend your brand’s reach. For instance, you can include your social media accounts in any of the available menu locations (primary, top bar, bottom) to help drive more traffic to your website.
Create a Classified Listing
One of Motors’ newest updates is the addition of a Classified Listings layout. Sellers and dealers can set up their own profiles and add their own inventory for sale. From there, potential buyers can browse inventory seamlessly as they look for what they want to buy. Payments for inventory are secured using the reliable PayPal platform.
Motors makes it easy to input your inventory database in CSV or XML format saving you the time of manually inputting every item you have for sale. In a user’s Classified Listing, information for each item is added such as price and vehicle information (mileage, fuel type, year, etc.).
You can also include a thumbnail image to entice potential buyers and add filter options for a smooth navigation experience.
Want to sell your own automobiles? Motors makes that a reality using the ever popular and effective WooCommerce platform. With the premium plugin Visual Composer included with your theme purchase, creating your own inventory page complete with product information, purchasing options, and more has never been easier. Plus, interested buyers can utilize the vehicle comparison feature to help with their purchasing decisions.
To help boost sales, Motors includes a dynamic loan calculator so potential buyers can estimate their monthly payment amounts. Buyers simply input the required information (vehicle price, interest rate, period (months), and down payment) and click Calculate. They are presented with a monthly payment amount, a total interest payment over the loan period, and the total amount that will be paid out in the end.
Do you have more to sell than just cars? If you have automotive parts for sale, Motors supports that as well. Quickly and easily drag & drop your inventory information into your preferred layout. Add custom taxonomies and categories to improve user experience. This ensures your visitors will find exactly what they are looking for.
WebManager, powered by AutoManager, integrates and drives Motors’ eCommerce platform. This makes the addition of inventory to your website a cinch, even if you have very little experience. Using the XML import feature to add inventory, WebManager works with your WordPress website to reduce the need for manual input and optimizes user experience.
If you are also in the business of providing automotive services to your customers, there is a layout option for that as well.
Include a description of your services, list the ones that are available, and even include a contact form for scheduling a service with your company.
And, since Motors is fully compatible with Google Maps, directions to your brick-and-mortar store are readily available. Now your customers will know just how to get to you.
After activating the Motors theme, you will be prompted to install and activate a number of additional plugins. These plugins will help you create your automotive website and increase its functionality. Included with your theme purchase are the following plugins:
- Bookly Lite
- Breadcrumbs NavXT
- Contact Form 7
- Custom Icons byStylemixthemes
- STM Importer
- STM Post Type
- STM Vehicles Listing
- WPBakery Visual Composer
- Instagram Feed (recommended)
- MailChimp for WordPress (recommended)
- Revolution Slider (recommended)
It is important to note that not all of the themes are required for Motors to work. In fact, some are just recommended for extended functionality and design. Pick and choose from those as you see for your website needs.
That being said, I feel that some of the plugins that are required may not suit some website owners’ needs so to require them might be a little overkill. For example, many website owners use a different contact form plugin than Contact Form 7. No one wants to have excess plugins on their website and this may turn some people away from using the theme.
Documentation and Support
The Motors theme comes with a thorough documentation as well as a few video tutorials. The video tutorials cover such topics as theme installation and demo content import, setting up taxonomies and category filters for Listings, and how to use Visual Composer and Classic Editor.
The team at Stylemix Themes offers free support to all of their users with an impressive 24 hour turnaround. Though they cannot support such things as modifications or third-party plugin issues, they do help with setup, feature use, and any bugs fixes you may find.
Motors for WordPress is priced at a modest $59. Considering all of the included features, as well as the premium plugin additions, this is a great deal. And with 6 months support from Stylemix Themes, you can rest assured you will have a stellar automotive website set up in no time.
If you are looking for an optimized WordPress theme to sell vehicles, products, or even automotive services, Motors is the smart solution for you. It has multiple useful features that make your page building experience easy and your user experience exceptional. All of this put together will boost sales and make you a success.
You can learn more about this fully responsive, SEO optimized automotive theme with lots of features designed specifically for those in the automotive industry here. In addition, you can check out the live demo here and see if Motors for WordPress has what you are looking for.
Have you tried using Motors for WordPress for your automotive website? Which demo set up did you use? I would love to hear all about it in the comments below!